Enter Raf Simons’ Dior Pleasure Garden

Raf Simons, Artistic Director of Christian Dior, introduces a bold, exploratory vision for women’s fashion with his Spring/Summer 2014 ready to wear collection. We can’t wait to see how Simon’s designs influence fashion styles in the coming months.

Read on explore more of Simons’ design direction.

Against nature:  the real and the imagined unite in a new synthesis of colour, codes and conceptions of clothing. There is an idea of experimentation in altering the nature of Dior’s fashion through a celebration of the artificial and the real this season. Here, for Simons, the past collides with the future, ultimately forming a new tribe of flower women in a new architecture of clothing for Spring-Summer 2014.

“I wanted a sense this season of a particular group of women, a distinct new tribe, sophisticated and savage at the same time,  says Raf Simons. I wanted to feel that you wouldn’t know quite where these women were coming from and where they were going to, that they exist in a new place of change and possibility. ”

Simons defines this group of women and their clothing as belonging to three categories: Traveller, Transformer and Transporter.

Traveller ’ signifies exploration and is often denoted by the use of badges and insignia; ‘Transformer ’ is the existing ideas of Dior transformed and moved on, such as in the looped, pleat, lantern dresses that appear in the collection – they stemmed from the only archival piece that appears this season. ‘Transporter ’ is the most transgressive element, interrupting the narrative of Dior with its own story, quite literally in the case of the text dresses that feature.

They all go to make Simons new tale, of ‘Trans Dior ’. Classic concepts of clothing are genetically modified, their DNA spliced or dissected to form new silhouettes. A Bar jacket is cut at the waist; skirts and shorts are cross-pollinated; pleating is used extensively and architecturally to evoke new forms; knits are made feather light, yet strictly structured; a new conception of the ‘hourglass’ silhouette is introduced. The show culminates in a finale, a coming together of Dior past, present and future.